What is the difference between an innovator and an early adopter?

Innovators: These individuals adopt new technology or ideas simply because they are new. Innovators tend to take risks more readily and are the most venturesome. Early adopters: This group tends to create opinions, which propel trends.

What is an example of early adopters?

An early adopter is one who tries new products before most other consumers. The best example of early adopters is that of the first iPhone by Apple. When it was first launched in 2007, the iPhone was priced at $600. The price was quite high, as Apple lacked any experience in the industry.

What is the meaning early adopters?

The term “early adopter” refers to an individual or business who uses a new product, innovation, or technology before others. Companies rely on early adopters to provide feedback about product deficiencies and to cover the cost of the product’s research and development.

How do you identify innovators?

Here are 10 behavioral characteristics I use to recognize an innovator.

  1. Innovators think there is a better way.
  2. Innovators know that without passion there can be no innovation.
  3. Innovators embrace change to a fault.
  4. Innovators have a strong point of view but know that they are missing something.

How do most effectively capture the innovators early?

Innovators and early adopters want to be in-the-know – they read, research and consume information to identify trends, find new products and explore new solutions for existing problems. That is why the best way to get the attention of innovators and early adopters is to be the go-to expert.

What is an early adopter innovator?

Innovators are risk-takers and true adventurers. Early adopters are invested and respected in the local school community. Early adopters use the experiences of innovators to construct a map. They are cautious and want their efforts informed by research and best practices.

What percentage of innovation adopters are laggards?

The next 13.5 percent to adopt an innovation are labeled early adopters. The next 34 percent of the adopters are called the early majority. The 34 percent of the group to the right of the mean are the late majority, and the last 16 percent are considered laggards (Rogers, 1971).

What is the late majority of innovation adopters?

The late majority must see the innovation as already being successful before they adopt. You might call them “team players” since they are willing to join the other adopters once they realize it is for the greater good.

What is an innovator?

Innovators are your “foot in the door” to Early Adopters. Representing 13.5% of the population, Early Adopters are the game changers for Fintechs and new products.